{"id":3445,"date":"2019-10-09T15:00:52","date_gmt":"2019-10-09T19:00:52","guid":{"rendered":"http:\/\/conversational.com\/?p=3445"},"modified":"2024-11-25T13:19:58","modified_gmt":"2024-11-25T18:19:58","slug":"when-is-the-best-time-to-make-business-calls","status":"publish","type":"post","link":"https:\/\/conversational.com\/when-is-the-best-time-to-make-business-calls\/","title":{"rendered":"When is the Best Time to Make Business Calls?"},"content":{"rendered":"\n

When is the best time to make business calls?<\/strong> New research is showing us that depending on the nature of the call (sales calls, returning calls, etc.), how quickly<\/em> you return a call matters much more than the time of day.<\/p>\n\n\n\n

That\u2019s not to say that you\u2019d ever want to make a business-related call at 9:00 pm or 6:00 am; the goal should be to get back in touch with the prospect or caller as soon as you can during normal business hours.<\/p>\n\n\n\n

If a prospect gets in touch with you via your website contact form or leaves a message on your voicemail, don\u2019t wait for so-called \u201coptimal calling hours\u201d before getting in touch. Prospects appreciate speed, and it simply makes more sense \u2013 the longer you wait, the more vendors or providers your potential client has time to contact. You can be sure that they won\u2019t be waiting to contact the lead, so neither should you.<\/p>\n\n\n\n

The art of the fast follow-up<\/h2>\n\n\n\n

Did you know that a fast follow-up is the number one driver of sales conversions over the phone? Remember to \u201cstrike while the iron is hot\u201d \u2013 when your product or company is still top of mind with your lead and they have only contacted you moments ago \u2013 to increase your chances of landing a sale.<\/p>\n\n\n\n

\n

\u201cProspects that received a call within one minute<\/strong> of their initial inquiry were 391% more likely to convert<\/strong> than those called any time after that.\u201d \u2013 Velocify CEO Nick Hedges<\/p>\n<\/blockquote>\n\n\n\n

That\u2019s right \u2013 prospects are nearly 400% more likely to convert if you simply get back in touch with them right away! You\u2019ll have the \u201cWOW\u201d factor on your side as well. Your prospect is likely to comment on how quickly you responded and let you know that they\u2019re pleased about it. If you close the sale, you can be sure it\u2019s because of the art of the fast follow-up! If you lack time, then consider trying a phone answering service that is right for your business<\/a>.<\/p>\n\n\n\n

The best time to make business calls<\/h2>\n\n\n\n

But when is the best time to make business calls if you\u2019re not following up with leads, but rather pursuing a new client or making a call for another reason? You may want to look at the optimal calling hours to have the best chance of reaching your target at a convenient time.<\/p>\n\n\n\n

The best time to make business calls is (obviously) during the work week, Monday through Friday, around 4:00 pm \u2013 4:30 pm<\/strong>.<\/p>\n\n\n\n

Keep in mind that Mondays are often a little busier for professionals, while Friday can be a tricky day because so many people are already in a weekend mindset around 4:00 pm on Friday. Aim for calling around 4:00 pm any other weekday \u2013 Tuesday, Wednesday, or Thursday \u2013 for the best chance of reaching the person you\u2019re calling.<\/p>\n","protected":false},"excerpt":{"rendered":"

When is the best time to make business calls? New research is showing us that depending on the nature of the call (sales calls, returning calls, etc.), how quickly you return a call matters much more than the time of day. 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New research is showing us that depending on the nature of the call (sales calls, returning calls, etc.), how quickly you return a call matters much more than the time of day. That\u2019s not to say that you\u2019d ever want to make a business-related call at 9:00 pm or 6:00 am; ... 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